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Online Business Archives - MaxJawn.com

Launching A New Brand For You Or A Client – Handy Tool

https://www.youtube.com/watch?v=UoY_lqPyKF0
Check out https://www.namecheckr.com It is a handy site to check to see if the brand name is available for the URL and social media platforms in one easy place. If you want more tips or tricks like this join our free facebook group https://www.facebook.com/groups/seocheatguides …

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5 Ways to Manage Your Social Media Over the Holiday Vacations

It’s the most wonderful time of the year! But you might be worrying how you’re going to keep a handle on your social media presence while your team members are taking time off to sip eggnog, unwrap gifts, or indulge in a bit of light gluttony with their friends and family. It may feel cruel that […]
The post 5 Ways to Manage Your Social Media Over the Holiday Vacations appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting. …

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How to Survive the Ongoing Confusion With SEO

In CMI’s Mastering Content Marketing video series, Courtney Cox Wakefield, Children’s Health digital marketing manager, shares her view of the latest search trends, and what they hold for content marketing. Read on (and watch too). Continue reading →
The post How to Survive the Ongoing Confusion With SEO appeared first on Content Marketing Institute. …

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Modern Marketing: Wisdom From Seth Godin

Wondering how empathy can help your marketing stand out? Curious how trust and tension help marketers retain their customers? To explore what is and isn’t working for marketers today, I interview Seth Godin. More About This Show The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works […]
The post Modern Marketing: Wisdom From Seth Godin appeared first on Social Media Examiner. …

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LinkedIn Just Relaunched Company Pages. Here’s What You Need To Know.

Having a Company Page on LinkedIn is essential. It gives you the opportunity to take part in conversations important to your brand, engage with and grow your audience, and leverage your current employees to spread your mission.  …

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YouTube SEO: Top Factors to Invest In – Whiteboard Friday

Posted by randfishIf you have an audience on YouTube, are you doing everything you can to reach them? Inspired by a large-scale study from Justin Briggs, Rand covers the top factors to invest in when it comes to YouTube SEO in this week’s episode of Whiteboard Friday.

Click on the whiteboard image above to open a high-resolution version in a new tab!
Video TranscriptionHowdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we’re chatting about YouTube SEO. So I was lucky enough to be speaking at the Search Love Conference down in San Diego a little while ago, and Justin Briggs was there presenting on YouTube SEO and on a very large-scale study that he had conducted with I think it was 100,000 different video rankings across YouTube’s search engine as well as looking at the performance of many thousands of channels and individual videos in YouTube.
Justin came up with some fascinating…

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How to Maximize the Exposure of Your Videos: A Strategic Plan

Is video a key part of your social media strategy? Wondering how to get more visibility for the videos you create? In this article, you’ll discover a step-by-step plan to help you post, promote, and distribute your videos more effectively. Why Your Business Needs a Video Distribution and Promotion Strategy Right now, video is the […]
The post How to Maximize the Exposure of Your Videos: A Strategic Plan appeared first on Social Media Examiner. …

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Build a Great Brand: Align What You Think, Do, and Say

Content marketers need to elevate every conversation to something greater than a marketing tactic. Doing that is the only way to win and keep the audience’s attention. Read on to learn about the think, do, say strategy. Continue reading →
The post Build a Great Brand: Align What You Think, Do, and Say appeared first on Content Marketing Institute. …

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How to Mine Bitcoin: A Comprehensive Guide

When I first heard the term “Bitcoin mining”, I imagined a 49er dressed in tattered western garb, swinging a pickaxe at a huge data server and yelling “BOYS, I FOUND US SOME BITCOIN!”. …

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Over $1 Billion Has Been Raised via Facebook’s Fundraisers Feature, Donate Button Since 2015

Facebook announced Wednesday that since it debuted charitable giving tools in 2015, people have raised more than $1 billion for nonprofits and personal causes via its Fundraisers feature and Donate buttons. Vice president, social good Naomi Gleit also revealed in a Newsroom post that nonprofit fundraising tools are being extended to Canada and Australia, and… …

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The 7 Key Principles of B2B Word of Mouth Marketing

The best way to grow any company is for the customers of that company to help you do the growing. Word of mouth is the most powerful (and cost effective) method of customer acquisition and growth. In B2B, word of mouth is exceptionally important: . Why is word of mouth so vital to B2B companies? […]
The post The 7 Key Principles of B2B Word of Mouth Marketing appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting. …

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6 Tips for Writing Social Media Ad Copy That Converts

Do you want to create more effective social media ads? Wondering how to write ad copy that produces conversions? In this article, you’ll discover six tips for writing social media ad copy that converts. #1: Extend Your Brand Voice to Your Ad Copy Every business needs to have its own voice, one that mimics that […]
The post 6 Tips for Writing Social Media Ad Copy That Converts appeared first on Social Media Examiner. …

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Slow Page Load Time Not Always the Culprit in Poor SEO Rankings

You could have page load issues, but that deficiency might not be to blame for your Google keyword rankings. Check out the load-time grades for four Fortune 500 sites and learn what other factors may have more power over their rankings. Continue reading →
The post Slow Page Load Time Not Always the Culprit in Poor SEO Rankings appeared first on Content Marketing Institute. …

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How a Tiny Finance Startup Dethroned Fortune 500 Giants in Google Search

In 2009, most people would have called Tim Chen, the founder of Nerdwallet, crazy for even trying to take on the titans of the credit card industry. As the only employee at his company, that also had no funding, how could he possibly manage to garner the attention of consumers when his competition consisted of companies with billions of dollars at their disposal? …

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What Do You Do When You Lose Organic Traffic to Google SERP Features?

Posted by Emily.PotterGoogle’s increasing dominance of their own search engine results pages (SERPs) has kicked up a lot of panic and controversy in the SEO industry. As Barry Adams pointed out on Twitter recently, this move by Google is not exactly new, but it does feel like Google has suddenly placed their foot on the accelerator:
I find it hilarious that SEOs are suddenly annoyed that Google is aggressively taking over some verticals with in-SERP features. They’ve been doing that for years.What do you think the EU antitrust case is about?! Or do you suddenly care because it affects your clients?— Barry Adams (@badams) March 15, 2018
Follow that Twitter thread and you’ll see the sort of back-and-forth these changes have started to create. Is this an ethical move by Google? Did you deserve the business they’re taking in the first place? Will SEO soon be dead? Or can we do what we’ve always done and adapt our…

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For Production Company Summerjax, It’s All About Trust and Collaboration

Manhattan Beach, Calif., neighbors Lauren Tanzer and Wimberly Meyer were having conversations about new motherhood and marketing in 2013 when they began cooking up a plan to disrupt the industry. Five years later, they’re business partners at Summerjax, a full-service production company in Los Angeles that promises to serve as an extension of brands’ in-house… …

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Is YouTube Worth It? 7.6 Million Views Later, Here’s What I Learned

Everyone’s saying it… video is the future of content marketing! But is it really? Similar to you, I noticed that trend over a year ago, and I decided to listen to everyone who told me to focus on videos instead of just text-based content. I even wrote a blog post about how I was shifting […]
The post Is YouTube Worth It? 7.6 Million Views Later, Here’s What I Learned appeared first on Neil Patel. …

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Data Privacy Law: Ignorance Is No Excuse

How do you adapt to a world far less forgiving and far more skeptical of the ways you capture and use data? Ruth Carter – internet, intellectual property, and business attorney – offers some perspective and advice. Continue reading →
The post Data Privacy Law: Ignorance Is No Excuse appeared first on Content Marketing Institute. …

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The 17 Best Photoshop Tutorials & Ideas for Anything You’re Trying to Accomplish

There’s no doubt that Photoshop is an incredibly powerful tool for marketers. Photoshop has thousands of features, tools, settings, and shortcuts that have drastically changed and shaped graphic design and photo editing over the last few decades. With the sophistication of today’s design capabilities, however, comes the hassle of learning and staying up-to-date on Photoshop’s features. …

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The Advanced Guide to Keyword Clustering

Posted by tomcasanoIf your goal is to grow your organic traffic, you have to think about SEO in terms of “product/market fit.”Keyword research is the “market” (what users are actually searching for) and content is the “product” (what users are consuming). The “fit” is optimization.

To grow your organic traffic, you need your content to mirror the reality of what users are actually searching for. Your content planning and creation, keyword mapping, and optimization should all align with the market. This is one of the best ways to grow your organic traffic.
Why bother with keyword grouping?One web page can rank for multiple keywords. So why aren’t we hyper-focused on planning and optimizing content that targets dozens of similar and related keywords?Why target only one keyword with one piece of content when you can target 20?
The impact of keyword clustering to acquire more organic traffic is not only underrated, it is largely ignored. In this guide, I’ll share…

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3 Ad-Tech Stories You Need to Know This Week

Three of the few remaining, publicly-traded ad-tech companies filed their latest financial results last week with revenues impressing Wall Street in a sign of green shoots of recovery in the sector. The Trade Desk filed third quarter revenues of $118.8 million, representing an annual increase of 50 percent, while Rubicon Project posted revenues of $29.7… …

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How To Build A B2B Lead Generation Machine

https://www.youtube.com/watch?v=V0xv9r0hlQU
Download Free Framework Here
http://bit.ly/MCG-framework In this video I go through my winning b2b lead generation process and how to attract and convert your ideal clients. It starts by understanding how to capture your ideal prospects attention and get them to listen to what you have to say. You need to understand how important it is to avoid being the same as every other marketer with generic messages. And start playing on the spectrum of expected vs unexpected to capture their attention. …

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Are You Overlooking These 5 Facts Impacting Your Marketing Team’s Productivity?

If I were a betting man, I’d bet you’ve recently read a headline that promises to make you more productive in no time at all. Maybe, just maybe, if you try 31 things that successful people are doing, you’ll be 10x more successful. In 2017, there were 8 proven ways to increase productivity. This year […]
The post Are You Overlooking These 5 Facts Impacting Your Marketing Team’s Productivity? appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting. …

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How to Optimize Your Ad Budget Between Facebook and Instagram

Do you advertise on Instagram and Facebook? Wondering how much to budget for each platform placement? In this article, you’ll learn how to use Facebook’s split test feature to reveal how best to distribute your ad spend on Facebook and Instagram. Is Allocating Ad Spend via Automatic Placement in Your Best Interest? When you advertise […]
The post How to Optimize Your Ad Budget Between Facebook and Instagram appeared first on Social Media Examiner. …

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3 Easy Ways Content Marketers Can Provide Instant Value to the Sales Teams

Do you treat sales as another marketing channel? You should want to support the revenue-generating team and to extend content’s value for your brand. Here are three easy ways content marketers can support the sales team. Continue reading →
The post 3 Easy Ways Content Marketers Can Provide Instant Value to the Sales Teams appeared first on Content Marketing Institute. …

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