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Online Business Archives - MaxJawn.com

15 Ways to Get More Followers on Instagram

It’s no secret that business opportunities are quickly growing on Instagram. Approximately 80% of Instagram’s 1 billion active monthly users now follow a business account on the platform. While Instagram hasn’t reported its current number of business users, the platform reportedly hosted more than 25 million of these accounts in late 2017. As the platform continues to grow and develop more interactive features, such as Instagram Stories, businesses are regularly using it as a tool to humanize brands, recruit future employees, showcase products and company culture, delight customers, and generate new business. But here’s the deal: Unless you’re famous, it’s really hard to amass a huge following on Instagram without some hard work. …

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Home Depot Is Betting That America’s Miserable Movers Will Make Good Customers

In case you haven’t experienced it yourself, moving sucks. A recent survey of 2,000 Americans conducted by Life Storage revealed that the average move entails two nights of lost sleep, two arguments with a partner, and two crying jags. Nearly a third of Americans consider moving to be more stressful than interviewing for a job,… …

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How I Gain 1,260 Instagram Followers Per Week

Do you want to be instafamous? Well, who doesn’t? Over the last few months, I’ve been running numerous Instagram experiments and I’ve finally figured out how to grow my Instagram following. My Neil Patel account has been growing by 1,260 followers per week. And I know what you are thinking… Neil, you are already well […]
The post How I Gain 1,260 Instagram Followers Per Week appeared first on Neil Patel. …

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Instagram Creator Accounts: What Marketers Need to Know

Do you want more tools to connect with your audience on Instagram? Have you heard about Instagram creator accounts? In this article, you’ll learn how switching to an Instagram creator account can help you better achieve your Instagram marketing goals. What Is an Instagram Creator Account? When Instagram first launched, everyone had a personal account. […]
The post Instagram Creator Accounts: What Marketers Need to Know appeared first on Social Media Marketing | Social Media Examiner. …

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7 Proven SEO Reporting Best Practices That Boost Client Retention

Posted by KameronJenkins“Let’s hop on a call to go over this report.”
Did you hear that?
That was the collective sigh of SEOs everywhere.
If we’re being honest, most of us probably view reporting the same way we view taking out the trash or folding the laundry. It’s a chore that robs us of time we could have spent on more important or enjoyable things.
Adding to the frustration is the reality that many clients don’t even read their reports. That’s right. All that time you put into pulling together your data and the report might be forever resigned to the dusty corner of your client’s inbox.
In the words of Mama Boucher, reporting is the devil.
Hear me out though… have you ever thought of reporting as a client retention tool? While reporting is something that takes your time away from SEO work that moves the needle, reporting is also critical if you want to have a…

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Facebook Created 3 Types of Maps to Help Nonprofits and Others in the Public Health Sector

Facebook Monday introduced three types of maps to aid nonprofit organizations and universities working on public health in their efforts to stay ahead of diseases outbreaks and more efficiently reach vulnerable communities. Facebook Data for Good policy lead Laura McGorman and research manager Alex Pompe explained in a Newsroom post, “When planning public health campaigns… …

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7 Ad Design Tips to Help Your Brand Cut Through the Noise

Before your copy can persuade an audience to buy your product, your design must persuade them to buy your copy. In advertising, your design catches your audience’s eye and points their attention to your copy. Then, it’s your copy’s job to hold your audience’s attention. …

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Facebook Ad Relevance Score Updates: What Marketers Need to Know

Have you noticed a change in Facebook ad relevance scores? Wondering what the three new Facebook ad relevance diagnostics tell you? In this article, you’ll learn how to use Facebook ad relevance diagnostics to improve your advertising campaigns. What Changed With Facebook Ad Relevance Metrics? Facebook’s relevance score is an assessment based on how well […]
The post Facebook Ad Relevance Score Updates: What Marketers Need to Know appeared first on Social Media Marketing | Social Media Examiner. …

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4 Key Lessons Content Marketers Can Take From Data Journalists

Posted by matt_gillespieThere’s an oft-cited statistic in the world of technology professionals, from marketers to startup founders to data scientists: 90% of the world’s data has been created in the last two years.
This instantly-Tweetable snippet was referenced in Forbes in 2018, mentioned by MediaPost in 2016, and covered on Science Daily in 2013. A casual observer could be forgiven for asking: How could that be true in three different years?
At Fractl, the data makes perfect sense to us: The global amount of digital information is growing exponentially over time.
From Seagate
This means that the “90 percent of all data…” statistic was true in 2013, 2016, and 2018, and it will continue to be true for the foreseeable future. As our culture continues to become more internet-integrated and mobile, we continue to produce massive amounts of data year over year while also becoming more comfortable with understanding large quantities of information.
This is hugely important to anyone who creates content…

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Facebook Pixel to Become Less Effective for Marketers

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On today’s show, we explore the ramifications of Facebook’s upcoming Clear History tool and Instagram expanding Stories into the Explore tab with special guests, Jenn Herman and […]
The post Facebook Pixel to Become Less Effective for Marketers appeared first on Social Media Marketing | Social Media Examiner. …

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33 Years Ago, Baltimore Freaked Out Over This Orgy Advertisement

When it comes to the birds and the bees, most people would agree that a talk between parents and their children is a good idea. Of course, nudging mom and dad to start that squirmy discussion is another matter entirely. Three decades ago, Planned Parenthood devised a novel way to try. In the fall of… …

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This Head-Turning Calvin Klein Campaign Turned the Head of the Feds

Say what you want about his skills as a designer, Calvin Klein certainly earned his stripes as a marketer. This is the man who, by casting a salacious (and 15 year-old) Brooke Shields in a 1980 TV spot, sold 200,000 pairs of jeans the first week. In no time, America caught on: Klein’s ads used… …

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4 Tips for Visualizing Your Marketing Data with a Dashboard {New Research}

Many people have had the experience of going to the optometrist thinking that they don’t need new eyewear because they can see things just fine. Then they try a new prescription and – BOOM – they see details that they never realized they were missing.  Just as the correct eyewear can change what you see […]
The post 4 Tips for Visualizing Your Marketing Data with a Dashboard {New Research} appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting. …

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The Non-Programmer’s Guide to Using APIS

Even if you don’t know what an API is, you’ve undoubtedly interacted with one. …

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ISVs (Independent Software Vendors), Explained in Less Than 500 Words

With over 7,000 MarTech companies battling each other to win a spot in the technology stack of businesses today, sticking out from the crowd has never been more difficult. Almost every industry under the MarTech umbrella is saturated, so traditional inbound marketing can only turn so many heads. …

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How to Use IGTV for Marketers

Wondering how to use IGTV (Instagram TV) for marketing? Looking for a successful use case? To explore IGTV and how it can help your business, I interview Jasmine Star. Jasmine is an Instagram expert, professional photographer, and business strategist. She’s the founder of Insta 180, an online course on using Instagram for business, and she […]
The post How to Use IGTV for Marketers appeared first on Social Media Marketing | Social Media Examiner. …

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How to Write a Video Script [Template + Video]

Movie producers and inbound marketers aren’t that different when it comes to creating and editing video content. We’re both telling a story, and whether that story is about a protagonist or a product, we’re both trying to captive our audiences and make them believe in the story we tell. What happens at the end of the story is a little different, though. …

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10 Basic SEO Tips to Index + Rank New Content Faster – Whiteboard Friday

Posted by Cyrus-ShepardIn SEO, speed is a competitive advantage.
When you publish new content, you want users to find it ranking in search results as fast as possible. Fortunately, there are a number of tips and tricks in the SEO toolbox to help you accomplish this goal. Sit back, turn up your volume, and let Cyrus Shepard show you exactly how in this week’s Whiteboard Friday.
[Note: #3 isn’t covered in the video, but we’ve included in the post below. Enjoy!]

Click on the whiteboard image above to open a high-resolution version in a new tab!

Video Transcription
Howdy, Moz fans. Welcome to another edition of Whiteboard Friday. I’m Cyrus Shepard, back in front of the whiteboard. So excited to be here today. We’re talking about ten tips to index and rank new content faster.
You publish some new content on your blog, on your website, and you sit around and you wait. You wait for it to be in Google’s index. You…

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Agency Huge Crunched Hundreds of Beer Reviews to Craft the Ultimate Data-Infused Recipe

Since 2013, Brooklyn-based agency Huge has held a weekly meeting of beer geeks who gather to taste and rate unique and rare brews from around the world. Over that time, the Huge Brews team has sampled more than a thousand different beers. Then the tech-savvy group started wondering what would happen if they took all… …

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10 of the Best Marketing Techniques for 2019

When content marketing was gaining steam, there were really only a few techniques you could leverage. On a typical day, you’d write a blog post, hope it ranked on Google, send it to your email subscribers, and post it to your social media profiles. That was pretty much it. …

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The Most—and Least—Surprising Moments From Wednesday’s Upfront Events

After a packed Wednesday that included events from WarnerMedia and CBS, the end of upfronts week is finally in sight. Only The CW’s presentation Thursday morning stands between attendees and the finish line. But before The CW wraps things up, let’s take a look back at the most–and least–surprising moments from Wednesday’s presentations, which included… …

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How to Be a Great Podcast Guest {Checklist}

There are now more than 700,000 podcasts. And it’s no wonder that’s the case, as podcast statistics show that listening (and listeners) are on the rise. A larger potential audience = more shows, right? And more shows = more need for podcast guests, as a large chunk of podcasts use an interview format (including my […]
The post How to Be a Great Podcast Guest {Checklist} appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting. …

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How to Get Off an Email Blacklist (By Avoiding It In The First Place)

In the MLB, or Major League Baseball, players who have used performance enhancing drugs have also tainted their careers. Even if they slugged the most home runs in the history of the game, like Barry Bonds did, or won the most Cy Young Awards ever, like Roger Clemens did, their accusations of steroid abuse will most likely block their path to the Baseball Hall of Fame. …

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3 Image Tools for Marketers on a Budget

Do you need to create professional-looking images for your social media marketing? Looking for mobile and desktop tools to help? In this article, you’ll discover three affordable image design tools for marketers. #1: Create the Perfectly Sized Image for Every Social Network Over (available for iOS and Android) is a powerful image tool that lets […]
The post 3 Image Tools for Marketers on a Budget appeared first on Social Media Marketing | Social Media Examiner. …

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The Most—and Least—Surprising Moments From Tuesday’s Upfront Events

We’re now halfway through upfronts week, though Disney’s combined presentation on Tuesday was so long that some buyers probably feel like the finish line should already be in sight. Before you head over to the WarnerMedia and CBS presentations today, relive the most–and least–surprising moments from Disney’s upfront event and press conference on Tuesday. (If… …

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