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Online Business Archives - Page 5 of 27 - MaxJawn.com

Pierre G. Testimonial

https://www.youtube.com/watch?v=i3_Ccc9_i3s

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Ed Stapleton – Testimonial

https://www.youtube.com/watch?v=GFSb328D3DY

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Is Facebook Long-Form Video Dead?

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, join us as we discuss Social Media Examiner’s reasons for pulling three shows from Facebook with Michael Stelzner. Plus […]
The post Is Facebook Long-Form Video Dead? appeared first on Social Media Examiner. …

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“The Robin Hood of Algorithms”: Why LinkedIn’s New Feed Could Be a Game Changer for Marketers

LinkedIn announced today that it plans to overhaul its feed ranking system to help more creators get better engagement on the content they share. …

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AMC’s Charlie Collier, and Not Gary Newman, Will Run Fox Network After the Disney Merger

After setting most of the leadership team for New Fox–the company that will be spun off following the close of the Disney-Fox merger–earlier this month, Lachlan Murdoch had one big exec surprise up his sleeve. AMC chief Charlie Collier will run Fox Broadcasting after the Disney deal is completed–and not Gary Newman, who currently shares… …

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Facebook Wants You to Think False News Efforts Are Working, But 52% of People Aren’t So Sure

Facebook today announced that three independent studies have found that the company’s efforts to fight the spread of false news on its site might be working. …

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9 Best Practices for Influencer Marketing Agreements

Influencer marketing has become one of the most popular ways for marketers and their PR agencies to engage consumers—and also one of the most cost-effective.  As marketers continue to invest more in influencers, they expect more in return. This dynamic is changing the process of contracting with influencer talent. It’s easier than ever for marketers […]
The post 9 Best Practices for Influencer Marketing Agreements appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting. …

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How Artificial Intelligence Is Changing Marketing

Wondering what artificial intelligence features are coming to social media and advertising platforms? Want to know how machine learning can improve your marketing? To explore how artificial intelligence will impact social media marketing, I interview Mike Rhodes. More About This Show The Social Media Marketing podcast is designed to help busy marketers, business owners, and […]
The post How Artificial Intelligence Is Changing Marketing appeared first on Social Media Examiner. …

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Fundamentals Are Essential for Content Success

Average content marketers are far too concerned with the incremental instead of the fundamentals. This industry needs to reset to first principles – and fast. Find out why first principles are more important than best practices. Continue reading →
The post Fundamentals Are Essential for Content Success appeared first on Content Marketing Institute. …

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Overcoming Blockers: How to Build Your Red Tape Toolkit – Whiteboard Friday

Posted by HeatherPhysiocHave you ever made SEO recommendations that just don’t go anywhere? Maybe you run into a lack of budget, or you can’t get buy-in from your boss or colleagues. Maybe your work just keeps getting deprioritized in favor of other initiatives. Whatever the case, it’s important to set yourself up for success when it comes to the tangled web of red tape that’s part and parcel of most organizations. In this week’s Whiteboard Friday, Heather Physioc shares her tried-and-true methods for building yourself a toolkit that’ll help you tear through roadblocks and bureaucracy to get your work implemented.

Click on the whiteboard image above to open a high-resolution version in a new tab!
Video TranscriptionWhat up, Moz fans? This is Heather Physioc. I’m the Director of the Discoverability Group at VML, headquartered in Kansas City. So today we’re going to talk about how to build your red tape toolkit to overcome obstacles to getting…

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What Will It Take Us to Finally Leave Facebook?

Oh, Facebook. What are we going to do with you? …

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Pras Michel Wants His Blockchain-Powered Phone to Help Users Own Their Data

Pras Michel, the Grammy-winning hip-hop artist, wants smartphone users to start controlling–and monetizing–their own data. Michel, a founding member of the Fugees and now founder of the blockchain platform Blacture, is getting ready for his company to debut its first blockchain-enabled smartphone. The phone will let users eventually get paid for sharing data with marketers… …

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Why do we spend much on advertising and so little on word of mouth?

In the hours that make up your day as a marketer, what percentage of your time and budget goes to advertising? According to eMarketer, US ad spending was forecasted to grow 6.6% in 2018, reaching $220.96 billion. With billions of dollars and infinite hours spent on planning and optimizing paid media, it must be the […]
The post Why do we spend much on advertising and so little on word of mouth? appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting. …

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3 Social Media Monitoring Tools for Marketers

Looking for reliable tools to monitor your brand on social media? Wonder which social media monitoring tools are best suited to specific tasks? In this article, you’ll discover three social listening tools designed to help you capitalize on influencer marketing, online mentions, and lead generation. #1: Social Media Monitoring for Lead Generation With Awario For […]
The post 3 Social Media Monitoring Tools for Marketers appeared first on Social Media Examiner. …

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Analyzing for Improved Results: The Journey, Season 2, Episode 7

Do you ever run Facebook campaigns that end up costing more than you think they should? Then watch the Journey, Social Media Examiner’s episodic video documentary that shows you what really happens inside a growing business. Watch the Journey In episode 7, Michael Stelzner (founder of Social Media Examiner) and his team analyze what worked […]
The post Analyzing for Improved Results: The Journey, Season 2, Episode 7 appeared first on Social Media Examiner. …

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How to Write a Great Creative Brief

Great content begins with a great creative brief. Documenting your business goals, communication purpose, audience, parameters, etc., in one place is essential. Here’s why and how your brief can make a difference. Continue reading →
The post How to Write a Great Creative Brief appeared first on Content Marketing Institute. …

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Broadcast Station Group Execs Don’t Believe Sinclair-Tribune Decision Will Have a Detrimental Effect on Future M&A Discussions

Chief executives from some of the television industry’s top broadcast TV station groups participated in an NAB Show New York panel today about the state of the local broadcast industry. The conversation dipped into the future of subscription, advertising and revenue streams on the local level, the impact of live sports as well as how… …

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What Happened When I Tried (And Failed) to Quit Instagram

My name is Amanda, and I’m addicted to Instagram. …

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How Surprise and Delight Was Beaten by a Can of Sardines

You’d have to be a killjoy to not smile at the tale of Ritz-Carlton hotel workers reuniting a young boy with Joshie, his beloved stuffed giraffe. The story serves as a stellar example of surprise and delight. When the Ritz-Carlton staffers saw that the young guest had left his favorite toy behind, they decided to take the […]
The post How Surprise and Delight Was Beaten by a Can of Sardines appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting. …

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11 Things to Do Every Month to Boost Your Conversion Rates

How do you improve your conversion rates month after month? Do these 11 tasks regularly to keep upping the ante because even if your conversion rate outperforms every competitor, you still want better numbers. Continue reading →
The post 11 Things to Do Every Month to Boost Your Conversion Rates appeared first on Content Marketing Institute. …

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4 Ways to Use LinkedIn Video for Your Business

Want to do more with LinkedIn video? Looking for ideas and inspiration for your LinkedIn video marketing? In this article, you’ll discover four ways to publish LinkedIn video when you don’t know what to talk about. #1: Share Curated Resources With Your Viewers You don’t need to share brand-new ideas or concepts to be successful […]
The post 4 Ways to Use LinkedIn Video for Your Business appeared first on Social Media Examiner. …

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Advertisers Look for Better Transparency Through Private Programmatic Deals

Programmatic advertising is no longer a niche segment of the digital market, as four out of five U.S. online display ads are now delivered using ad tech, with the market forecast to top $47.3 billion this year. And by 2020 this will increase to $69 billion. However, increased demand for transparency means that advertisers are… …

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How Unique Selling Propositions Are Killing Your Word-of-Mouth Marketing

When your friend returns from a vacation, he’s probably eager to tell you about his fun getaway. But which story truly sticks with you? That the hotel had an amazing infinity pool? That the local restaurants offered incredible food? What about something oddly specific — like the fact that the concierge gave away a different […]
The post How Unique Selling Propositions Are Killing Your Word-of-Mouth Marketing appeared first on Convince and Convert: Social Media Consulting and Content Marketing Consulting. …

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Move Over SEO: How Developers Can Generate You More Traffic

I’m a marketer. I know more about traffic generation than most others, and I surely know more about marketing than developers. But what if I told you that developers can generate you more traffic than an SEO or any other type of marketer? And no, it’s not because the developer implements changes to your site… […]
The post Move Over SEO: How Developers Can Generate You More Traffic appeared first on Neil Patel. …

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How to Make Your Content Powerful in Eyes of Searchers (and Google)

The value of building SEO content is second to none. But keyword optimization is only one step. Learn how to pack your content full of value for targeted searchers, which along with SEO techniques can bring powerful organic results. Continue reading →
The post How to Make Your Content Powerful in Eyes of Searchers (and Google) appeared first on Content Marketing Institute. …

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