Droga5 and The New York Times Explain the Ambition and Rigor Behind ‘The Truth Is Worth It’

Droga5 and The New York Times Explain the Ambition and Rigor Behind ‘The Truth Is Worth It’

The New York Times’ “The Truth Is Worth It” was a critical look into the workings of journalism and the free press–and, in many ways, reinvented news advertising. At the Cannes Lions, the campaign took home 10 Lions, including Grand Prix wins in Film and Film Craft. In Cannes, Amy Weisenbach, svp of marketing for…

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