In this week’s edition of Marketing Morsels, you’ll find creative ideas from Heinz, Hot Pockets, KFC, Taco Bell and more. Enjoy the assortment!
Morsel #1: KFC Opens a Pop-Up London Pub
Nothing says fried chicken like the dark wood and smell of ale emanating from a pub in Fulham, right? Well, KFC thought so with a weeklong activation named The Colonel’s Arms.
With the World Cup well underway, the pub was created as a hangout for lucky guests who bagged exclusive tickets as a promotion for the company’s delivery service.